While BMW CarPlay and Android Auto’s voice control is limited to performing actions in your car, the BMW Alexa is able to interact with everything your Echo can. What sets it apart though from competing in-car systems from Apple and Google, is greater voice recognition capabilities and the smart-home connected ecosystem.
Just like any other BMW cloud-based virtual assistants, BMW Alexa allows you to interact with your car on a broad scope – from getting directions and creating playlists through checking your tire pressure or the weather to updating your to-do lists. The rumor mill told us BMW Alexa integration has just as many opponents as followers, so in this post we’ll dive into its features and consider whether the decision to integrate the mother of voice assistants with BMWs was a good one. As long as the in-car version isn’t another jack of all trades, master of none type of thing )
It is underpinned by BMW Operating System 7 vehicle software, which is able to be updated remotely.There's nothing quite like speaking and having things automagically happen around you…Or even miles away from you!Īt least, that's what the Bavarians were betting on when they first introduced Amazon's Alexa personal assistant to cars with BMW iDrive 5.0 and up.įor anybody used to using an Echo at home, taking advantage of the same capabilities behind the wheel must feel like second nature and bring an awful lot of convenience. The iDrive technology has continued to grow smarter as generations debuted, with an online-based voice control system premiering in 2018 in what was then the new BMW 3 Series. The following year BMW became the first automaker to unlock unlimited in-car internet access for its owners.
Volvo, Polestar and General Motors currently use the technology.īMW has a long relationship with another Alphabet company, Google, integrating its search engine into the first iDrive system in 2007. This approach is similar to how Alphabet's Android Automotive technology runs in the background of numerous automakers' infotainment systems while a branded screen is shown to users. The Alexa Custom Assistant platform is designed to be fully customizable, allowing automakers to put their own spin on the experience for their customers. BMW and Amazon are teaming up to build a new voice experience for drivers and passengers.
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